Growing A Leading Fintech Player In The Middle East

Hubpay a venture capital backed startup headquartered in Dubai is at the forefront of a wave of Financial Services innovation happening across the Middle East and Africa. Hubpay is leveraging both new open-banking technology and new legislation to revolutionise international remittance for the vast population of expats and migrant workers across The United Arab Emirates.

After a competitive pitch process Growthcurve was chosen as Hubpay’s Agency of Record due to our extensive experience in growing fintech services internationally and in particular our renowned capabilities in highly targeted customer acquisition.

Growthcurve’s extensive experience in growing fintech companies at all stages of maturity, meant we were able to design a unique strategy around Hubpay’s goals which maximises their user growth with the capital available at each significant fundraising round.

Growthcurve function as Hubpay’s entire marketing department and are their exclusive partners for all aspects of growth and marketing. Hubpay benefit from all three of our service plans Grow (Performance Marketing), Optimise (Growth Hacking / Growth Marketing), Create (Ad Creative and Production Studio) providing them full-suite of modern marketing capabilities but with the flexibility to scale up or down on demand and without the stress and cost associated with a permanent head-count (previous founders, you know what we mean here!).

Growthcurve continues to be Hubpay's Agency of Record and lead all performance and growth marketing across the business.